AI Visibility Report · 2026-08-30
Builders FirstSource
Window Installation · Burbank
The way customers search has changed. This is a plain check of two things: what a homeowner finds when they look you up, and whether an AI assistant can actually read and quote you when someone asks who to call.
What a homeowner finds today
100 / 100
What an AI assistant can read
50 / 100
What a homeowner finds today
Your public business record, checked live against Google today. These are the details someone sees when deciding who to call.
Google Business Profile: found
Found on Google: Builders FirstSource, 640 N Victory Blvd, Burbank, CA 91502, USA
The profile behind the map pack. Without one, you can't appear there at all.
Star rating on Google: found
4.3 stars, checked live today
The first thing a homeowner compares between two names.
Review count: found
43 reviews on Google today
Under five reviews, most homeowners keep scrolling.
Photos on your profile: found
10 photos on Google
Listings with real photos get picked over ones without.
Website listed: found
www.bldr.com/services/pro-remodel?utm_source=yext&utm_medium=listing&utm_campaign=proremodel&utm_content=BURBCAYD
Without a site there is nothing for an assistant to read about you.
Phone number: found
(818) 842-2177
The whole point is getting the call.
Address: found
640 N Victory Blvd, Burbank, CA 91502
Local results are built on a verifiable address.
Hours listed: found
Hours listed on your profile
"Are they open now?" is one of the most common things asked.
State license on record: found
CSLB #1099243, active and clear
Verified against the State of California, shown on your Vera Home listing.
What an AI assistant can read
Checked live against 4 pages of your website (/services/pro-remodel, /contact/contact-us, /contact/request-quote, /contact/contact-us/frequently-asked-questions). This is what decides whether you can be quoted when someone asks their phone who to call.
Website loads for a machine: found
Loaded successfully
If it cannot be fetched, nothing below it can happen.
Structured data present: missing
None found
This is the machine-readable record an answer engine quotes from.
✓ Covered: Your Vera Home listing carries full structured data for your business today.
Identified as a business: missing
No business type in your structured data
Tells the assistant what kind of company you are, not just that a page exists.
✓ Covered: Your Vera Home listing declares you as a window installation business in machine-readable form.
Phone or address machine-readable: missing
No machine-readable contact details
Contact details in plain text are read as decoration, not data.
✓ Covered: Your verified phone and address are structured data on your Vera Home listing.
Question-and-answer content: missing
None found
An AI answer IS a question and an answer. This hands it that shape ready-made.
✓ Covered: Your Vera Home listing already publishes Q&A about your business in the exact markup assistants read.
AI assistants allowed to read the site: found
No AI crawler is blocked
Some sites block ChatGPT and Perplexity by default without the owner ever knowing.
Tap-to-call on the site: found
Tap-to-call link found
On a phone, a number you can't tap is a call that doesn't happen.
Online booking or scheduling: missing
None found on the pages we read
The highest-converting thing a home-services site can offer, and assistants look for it.
Emergency or after-hours availability stated: missing
Not mentioned on the pages we read
"Emergency plumber near me at 2am" is one of the highest-intent searches that exists. Silence reads as no.
Pricing signals: found
Pricing or estimate language found (on /services/pro-remodel)
Assistants get asked "how much does it cost" constantly. Sites with any price signal get quoted.
Reviews visible on your own site: missing
None found on the pages we read
A rating is a number; a review is a quotable sentence. Machines cite sentences.
✓ Covered: Your 4.3-star Google rating (43 reviews) is already structured data on your Vera Home listing.
Linked to your other profiles: found
Profile links found
Cross-links between your site, Google profile, and socials are how a machine confirms you're one real business.
License number shown on your site: found
CSLB #1099243 found on the page
An assistant can only call you "licensed" if it can verify the claim where it reads.
Phone on your site matches your verified number: missing
Your site shows (888) 444-8399 and (800) 367-5690; your verified number is a different one. Machines seeing two numbers trust neither.
Mismatched numbers across the web make machines distrust both, and send your calls to the wrong place.
✓ Covered: Your Vera Home listing carries your verified number, phone-checked at claim time.
Real readable text on the page: found
About 4,981 characters
A site built entirely from images and scripts gives an assistant nothing to quote.
Page title and description: found
Both present
The short summary a machine uses when it lists you.
How you perform in search today
Speed measured by Google against real visitors, and a live Google search run the way a homeowner would type it. This is the part most competitors never check.
Speed on a real phone: not checked
We could not measure this today.
Homeowners search from their phones, and a slow site loses them before it loads. Google measures this with real visitors.
Google ranking for "window installation company burbank": missing
Your website is not in the top 100 results for this search.
This is the search a homeowner actually types. Checked live against Google, mobile results, Los Angeles.
✓ Covered: Vera Home's trade and city pages target these exact searches and link to your listing.
Sitemap for search engines: found
sitemap.xml found
The file that tells search engines what pages exist. Without one, indexing is slower and patchier.
Main heading on the homepage: found
H1 present
The page's title-on-the-page. Machines weight it heavily when deciding what you rank for.
Every page has its own title: found
No duplicates among the pages we read
Duplicate titles make pages fight each other for the same search.
Pages with enough text to rank: found
Every page we read has substantial text
Google ranks answers. A page with two sentences is not an answer.
How you compare
Against the 126 window installation companies listed on Vera Home — real businesses a homeowner sees next to you.
4.3 vs 4.9 median
Google star rating
44 of the 126 hold a straight 5.0 — the bar on Google is real.
43 vs 39 median
Google reviews
44%
carry a state-verified CLEAR license — yours is one of them
Homeowners can find you. AI assistants cannot read you.
Your public record scored 100/100, so people who look you up the old way find what they need. But your website scored 50/100 for AI readability, and that is the layer deciding who gets quoted when someone asks their phone who to call.
Every failed check above is something a machine looked for on your site and did not find. Your Vera Home listing already carries that structured record: business type, contact details, service area, rating, and Q&A in the exact format answers are built from.
Your top 3 moves, in order
- 1
Add structured data to your website
Your site has no machine-readable business record, so an assistant has to guess who you are instead of quoting facts.
- 2
Fix the phone number mismatch
The number on your website is not your verified number. Mismatches make machines distrust both and can send calls to the wrong place.
- 3
Publish Q&A content on your site
An AI answer is literally a question and an answer. Pages marked up that way hand the assistant its response ready-made.
Your Vera Home listing already carries the structured record an answer engine reads: business type, contact details, service area, rating, and Q&A in the format answers are built from. Claiming it is free and takes about a minute.
Checked live on Google today
Your Google Business Profile
Your profile today: 4.3 stars · 43 reviews · 10 photos · hours listed.
The map pack, the top three businesses Google shows under the map, is decided mostly inside that profile, not on your website. Five levers do the heavy lifting:
- · Primary category matched to the search that makes you money
- · Every service entered as both a service and a product
- · Photos from real jobs, added weekly
- · Weekly posts linking back to your pages
- · Review velocity: new reviews every month, not just a lifetime total
Checking those means opening your profile together. We do it free, in 15 minutes, on a call: this report on one screen, your Google profile on the other.
Prepared by Vera Home · verahome.pro · Checks run live against www.bldr.com/services/pro-remodel?utm_source=yext&utm_medium=listing&utm_campaign=proremodel&utm_content=BURBCAYD on 2026-08-30.